30 Mar 2010
26 Mar 2010
23 Mar 2010
22 Mar 2010
It was my dad's birthday last week, so I decided to make him some cakes.
He loves chocolate, but he loves chocolate orange's even more, so I thought I'd try and create a chocolate orange style cake for him.
| It was a bit of a trial and error {i.e the first lot of cakes REALLY didn’t work} but after a little bit of adjustment I think I managed something that did actually work. To start with I used a recipe out of the Hummingbird Bakery book my housemates bought me, but it just didn’t work - the cake stuck to the cases and it tasted on, well, nothing. So on the second attempt I used Nigella’s devils food recipe, but I substituted the water for orange juice and threw in a good dash of the orange flavouring {because, well, when else am i ever going to use orange flavouring?} and this time it worked; |
And, just to continue some sort of double take, there were 2 attempts at the frosting too;
I went all out and made this frosting from the cupcake project, but the marmalade made it so 'ugh' and bitter that it made me screw my face up…….. and even the boy made an odd face when he tried it, and he eats everything……
So I went again and made the same one, but just left out the marmalade. It was yummy. It was sweet. It was orangey. No faces were made. And it was about all I could do to keep the boy from eating it all from the bowl.
And I also found out that you can buy chocolate orange segments in boxes at Tesco. This was, it turns out I wrongly thought, going to be my greatest challenge, separating the chocolate orange neatly, but oh no, Tesco have thought of it, and they don’t even stick them together anymore. Perfect.
17 Mar 2010
#SMWF
I don't talk about my job very often; its pretty geeky stuff that we deal in {SEO, PPC, Web Dev} and I don't pretend to be expert in any of this to chat about it on the internet. PlusI don't have much dealings with the majority of the geeky stuff, being in the account management team.
- Engage. Have a conversation with people. Don't just sell, offer something. Offer a reason for people to want to communicate with you. And have a bit of a personality about it.
- Create a reason to talk to people; don't just assume because you're out there people will be interested. You need to give them something interesting as a reason to come back to you for.
- Put together a business strategy. Don't just jump in guns blazing. Think about it like an offline marketing campaign and have a plan of what you want to do and achieve through out the year.
- Start small. And it's not about the number of followers you have, it's about their engagement with you. It's no good having 1000's of followers who you never speak to.
- Set measurable goals to establish ROI. Whether that be ? no of followers of twitter, ? posts a day on your blog, ? number of fans on your facebook page.
16 Mar 2010
This weekend I.....
12 Mar 2010
11 Mar 2010
Where?
I just can't get enough ....
10 Mar 2010
Congratulations
Are in order for my beautiful friend Lizzy. {Now she has announced it on her blog, I feel like I probably can too}

